Smart Bid

Automatic bid cuts, raises, pauses, and blocked search terms based on spend and ACOS — not impressions.

Loading your Smart Bid campaigns and decision log…

Engine settings

One set of rules for your account. Cooldowns and seasonal windows stay automatic.

Target ACOS (good)Raise bids when a target stays at or under this ACOS.Cut ACOS (bad)Lower bids when 30-day ACOS is above this line.Max bidCeiling for raises (seasonal boosts can stretch it slightly).Bleed spend (14d)Cut hard when a target spends this much in 14 days with $0 sales.Pause spend (30d)Pause keywords that burn this much in 30 days with no sales.Negative spend (14d)Block irrelevant search terms once they spend this much with 0 orders.

First run time (your local time)Smart Bid checks every 15 minutes and starts its repeating schedule at this time. Stored as 05:15 UTC. Use Run now anytime without waiting.Optimization frequencyEach pass has a 5-day per-target cooldown, so frequent monitoring cannot repeatedly move the same bid.Automatic recurring runsWhen off, Smart Bid only runs when you click Run now (day-parting pulses still follow their own schedule if enabled).Retail price monitoringStudy royalty, profit, and rank signals. Any KDP list-price recommendation requires approval before publishing.

Auto-pause keywordsTurn off chronic losers after the spend floor is hit.Auto-block irrelevant termsAdd negative exact for search terms unrelated to the book (not a separate “negative campaign” — they are blocked on the same campaign).Automatic match-type optimizationPromote proven Broad/Phrase searches to Exact. Pause a wasteful broader sibling only after Exact has profitable history.Day-partingPulse bids quieter/peak by your learned hour-of-day curve.

Blocked & paused

Keywords Smart Bid paused, and search terms it blocked as negative exact on that campaign. Turn off Auto-block or Auto-pause above if you want Smart Bid to stop doing this.

Nothing blocked or paused yet. When Smart Bid finds wasteful search terms or dead keywords, they show up here with the campaign name.

Recent decisions

Why Smart Bid moved — reasons first, then filters.

No decisions yet. Enroll a campaign and wait for the next automatic run.